Australian homewares company Lorraine Lea has partnered with The Kids’ Cancer Project to help fund an exciting and innovative childhood cancer research initiative within Australia.
Lorraine Lea is an Australian-owned and operated direct sales company, retailing through interactive home styling parties. Customers shop the range of on-trend fashion products and quality staples from the comfort of their home and in the company of their friends.
Independent Stylists and party hosts came together in June 2018 to raise a total of $147,056 to help fund advances in medical research and bring an end to childhood cancer.
Lorraine Lea’s month-long Party for Kids with Cancer fundraising appeal ran nation-wide, with all proceeds funding life-saving research to find the best treatment options with the fewest side effects for children diagnosed with the most aggressive forms of childhood cancer.
Everyone who hosted a Lorraine Lea home styling party in June could donate their Host Credits as a dollar value to the Party for Kids with Cancer® fund in support of this vital medical research. In addition, many Lorraine Lea Stylists donated a percentage of their income generated from parties, and guests could donate a Super PJ Bear, to a child in hospital.
PJ Bear is named after the late co-founder of Lorraine Lea, Peter Ryan, who lost his battle with cancer. In all, 1,975 Super PJ Bears were donated to children’s hospitals around Australia.
Lorraine Lea Managing Director, Adrian Ryan, thanked to all who were involved.
"This charity is very close to my heart and it is a privilege to see the positive impact it can have on the children and families that are fighting the battle with cancer,” he said.
The Kids’ Cancer Project CEO, Owen Finegan, said "financial support from partners like Lorraine Lea is imperative in finding better treatments and ultimately, a cure for childhood-specific cancers."
"Childhood cancers kill more Australian kids than any other disease. Every year, 950 new kids are diagnosed,” said Mr Finegan.
"Kids’ cancers are very different to adult cancers, yet they receive the same treatments which are very harsh on growing bodies," he continued. "Ninety percent of those who do survive will develop at least one chronic condition resulting from their treatment."
"That’s why we’re dedicated to investing in bold medical research to provide kids with their own special treatments,” Mr Finegan said.
For the past 31 years, Lorraine Lea has provided individuals with the opportunity to run an independent business, with income and hours to suit them. For more information visit lorrainelea.com.